2006年2期目录
Contents


5 HOTEL MODERNIZATION Contents
网络新闻眼Internet-Eyes On News
封面文章Cover Story
直击中国饭店业人才跳槽
Job-hop of China Hospitality Industry in Focus
6 国际饭店与餐馆协会专栏IH&RA column
开罗年会看到希望的曙光
Cairo Congress sees light at the end of the tunnel
有效的销售培训:
我们知道销售技巧,但我们了解顾客吗?
Effective Sales Training: We know what skills, but do we know the customers?
国际视野International Vision
10 现代论坛Modern Forum
聚焦饭店会展旅游市场
Focusing on Hotel Convention Tourism Market
最低消费是合法合理的市场行为
Lowest Cost of Consumption Is Lawful and Reasonable Market Behavior
饭店旅游分销预订的发展趋势分析
Analysis of Development Trend of Hotel Tourism Distribution Reservation
饭店资源更新方式——内生与外购
Ways to Renovate Hotel Resources: Self-producing and Purchasing
24 品牌与形象Brand and Vision
世界金钥匙酒店联盟
Golden Key Hotels of the World
28 饭店精英Hotel Elites
上海JW 万豪酒店及明天广场万豪行政公寓总经理 万士达
Martyn Standen,General Manager of the JW Marriott Hotel & Marriott Executive Apartments Tomorrow Square, Shanghai.
46 饭店实务Hotel Operation
供应链与利润
——如何构建饭店供应链体系
Supply Chain & Profit
How to Construct Hotel Supply Chain System
职业紧张情境的应对策略
Strategies to Overcome Professional Nervousness of Hotel Practitioners
解决我国饭店服务质量之道
——全面服务质量管理
The Way to Enhance Hotel Service in Our Country
Overall Service Quality Management
38 餐饮财富Catering Wealth
风格餐厅 上海瑞吉红塔大酒店——Danieli’s意大利餐厅
Style Restaurant Danieli's Italian Restaurant of Shanghai The St. Regis
45 管理风向标Management Wind Vane
听,是一种投资
Listening Is a Kind of Investment.
54 环球参考Global Insight
美国的饭店星级评定
Hotel Star Rating in the United States
德国的“名人画像酒店”
"Celebrity Portraits Hotel" in Germany
犹如宫殿的莫斯科地铁站
Palace-like Moscow Subway Station
64 说案析案Case Study
修复过失 留住客户
Correct Mistakes to Keep Guest
68 吧台小憩
Resting in the Bar
最好的服务就是最好的销售
Top Service Is the Best Marketing
饭店之最Hotel Records “世界最高酒店”——上海金茂君悦大酒店 襑
orld Tallest Hotel? Grand Hyatt Hotel Shanghai
 
订单


 
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