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网络新闻眼
Internet-Eyes On News |
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封面文章Cover Story
2003中国饭店业年度十大人物
Top Ten Figures of China's Hospitality Industry in 2003.
品牌是怎样炼成的？
How is Brand Produced? |
| 10 |
国际饭店与餐馆协会专栏IH&RA column
美国国家餐馆协会2004年餐馆业预测：有待观望的几大趋势
NRA 2004 Restaurant Industry Forecast: Top Trends to Watch!
英国饭店协会：总经理在21世纪的作用是什么？
BHA : What role for the GM in the 21st century?
国际饭店与餐馆协会欢迎新成员和老成员
IH&RA welcomes New Members - and Old!
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| 24 |
国际视野
International Vision |
| 28 |
现代论坛Modern Forum
互联网——是朋友还是敌人？
The Internet: Friend or Foe?
饭店是否可以向客人做正式承诺？
Can Hotel Make Formal Promise to Customers?
费佛尔主席谈中外饭店业差距
Eric Pfeffer, Past-president of IH&RA, Talking about The Gap between China's and Foreign Hospitality Industries.
品牌与形象Brand and Vision
宜昌葛洲坝宾馆金钥匙服务发展及探索
Golden Key Service Development & Exploration of Yichang Gezhouba Hotel
研究酒店“棋谱”，避免酒店失误
The Study of Hotel Rules to Avoid Hotel Mistakes |
| 46 |
饭店精英Hotel Elites
海南博鳌索菲特大酒店总经理齐默
Gerhard H. Zimmer,General Manager of the Sofitel Boao Hotel Hainan. |
| 38 |
饭店实务Hotel Operation
酒店整合应遵循的原则
Principles for Hotel Integration
如何实现“以人为本”管理
How to Realize "Human-centered" Management
餐饮服务中的排队问题探析
Analysis of Queuing Problem in Catering Service |
| 45 |
名人与饭店Celebrities and Hotels
本期客座嘉宾：李强
Interview with VIP of this Issue: Li Qiang |
| 54 |
餐饮财富Catering Wealth
财富人物 在常规中创造丰富的就餐体验
——访上海希尔顿酒店餐饮总监丹尼丝·莫琳塔丝女士
Wealth Figure Creating Rich Eating Experiences in the Routine
Interview with Ms. Denise Holly Molintas, Catering Supervisor of Shanghai Hilton Hotel
风格餐厅 上海希尔顿酒店的明珠——李奥纳多餐厅
Style Restaurant Leonardo誷: The Precious Jewel of Shanghai Hilton Hotel |
| 64 |
管理风向标Management Wind Vane
饭店标准化之父——斯塔特勒
Statler : The Father of Hotel Standardization |
| 65 |
环球参考Global Insight
亚洲旅游业正在恢复
Asian Tourism Industry is in Revival
复古与创新的维也纳
Ancients Idolizing and Innovative Vienna
神秘酒店与茜茜公主
Mysterious Hotel and Sissi |
| 67 |
吧台小憩Resting in the Bar
从老鹰的再生联想到前台坐式服务改造
Thinking of the Sitting Service Transformation of Front Desk from the Regeneration of Eagles
杂草
Rank Grass |
| 68 |
饭店之最Hotel Records
世界上最豪华的酒店——阿拉伯塔酒店
Burj Al-Arab Hotel: The Most Luxury Hotel in the World
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